Travel today starts from the digital discoveries using screens and technologies. These trends have led to the discoveries of some of the famous travel influencers in Nepal. The rise of such figures indicates the shift from typical guidebooks and travel agencies to social platforms with instant reach. By 2026, Nepal is expected to be supported by 1,500+ active travel influencers, generating 70+ million annual views, with travel hashtags crossing multi-billion global impressions.
The increasing love for digital travel content in Nepal shows how short-form videos, informational guides, cinematic vlogs, and real-world experience sharing help grow tourism compared to traditional advertisement. Travellers now rely on travel influencers to choose destinations, accommodations, and adventurous activities.
Who are Travel Influencers?
Travel influencers are upgraded storytellers who use online platforms for sharing travel experiences, new location discoveries, and guides while changing narratives worldwide. They share engaging content in the form of photos, videos, reels, vlogs, and blogs that showcase the beauty and activities of various destinations.
Most of these creators collaborate with hotels, airlines, travel agencies, and tourism boards for promoting destinations and locations in a fruitful way. Travel influencers have a strong presence on social media platforms, like Instagram, Facebook, TikTok, and YouTube. These platforms help build trust and loyalty, which in turn directly influences travel decisions globally.
Highlights:
- Travel influencers inspire people through storytelling
- Contents turn into powerful travel narratives
- Build trust and influence travel decisions worldwide
- Instagram and TikTok: Short viral clips
- Youtube: Long-form videos (vlogs, guides)
List of Travel influencers in Nepal
1. 'Nepal' 8th wonder of the world
About the Creator:
Nepal 8th Wonder is a travel creator who shows the hidden gems, cultural heritage, and breathtaking landscapes available in Nepal. The content inspires adventure lovers by highlighting lesser-known destinations while promoting Nepal’s natural beauty and tourism potential.
Social Media Accounts:
- Instagram: nepal8thwonder_
- YouTube: ‘Nepal’ 8th wonder of the world
- Facebook: ‘Nepal’ 8th wonder of the world
- TikTok: nepal8thwonder
KPIs:
- Approximately 213K followers on Instagram, 696K on Facebook, 125K on TikTok, and 207K subscribers on YouTube.
- Highly established informational platform showcasing Nepal’s culture, destinations, and stories.
- Extremely effective for mass awareness campaigns, national tourism promotion, and educational travel initiatives.
Portfolio:
- Collaborations with the US Embassy Nepal, Siddhartha Premier Insurance, etc.
- Partnerships with educational, travel, informational, and mobile brands (Honor-Nepal, Vivo-Nepal).
- Involvement in large-scale awareness campaigns, national storytelling initiatives, and cultural promotion projects.
2. Pratikcha Karki
About the Creator
Pratikcha Karki is emerging as a travel influencer who captures Nepal’s scenic destinations and cultural charm throughout her journeys. Her travel content combines aesthetic visuals with storytelling, local experiences, hidden spots, and lifestyle moments that make travel feel both idealistic and relatable.
Social Media Accounts
- Instagram:pratikchakarki
- YouTube: Pratikcha karki
- Facebook: Pratikcha Karki
- TikTok:pratikchakarkiofficial
KPI's
- Around 159K followers on Instagram, 25K on Facebook, 10.5K on TikTok, and 4.9K subscribers on YouTube.
- Strong personal brand with visually appealing travel and lifestyle content.
- Ideal for premium travel experiences, destination storytelling, and aspirational travel campaigns.
Portfolio:
- Collaborations with hotel (hotelpushkarpokhara), homestays (hiddenmonkeystays), TVSiqube Nepal, etc.
- Endorsements deal with fashion, beauty, and travel accessory labels.
- Involvement in aspirational travel campaigns, destination showcases, and lifestyle travel storytelling.
3. Muna Chiya
About the Creator:
Muna Chiya creates culturally rooted content that reflects everyday Nepali life. Her storytelling approach, combined with simplicity and authenticity, makes her content engaging and emotionally relatable for a wide audience to watch.
Scocial Media Accounts:
- Instagram: munachiya
- YouTube: Munachiya Vlogs
- Facebook: Munachiya
- TikTok: munachiya
KPIs:
- Approximately 159K followers on Instagram, 23K on Facebook, 63.1K on TikTok, and 10.1K subscribers on YouTube.
- Strong personal storytelling combined with destination-focused travel content.
- Effective for lifestyle-integrated travel promotions and long-term brand storytelling.
Portfolio:
- Collaborations with Pokhara Ultralight and TvsPokhara Square, etc.
- Endorsement deals with fashion, travel accessories, and experience-focused brands.
- Involvement in long-term storytelling campaigns integrating travel with everyday lifestyle narratives.
4. Roaming Around Nepal
About the Creator:
Roaming Around Nepal is a travel creator dedicated to exploring Nepal’s diverse geography, from rural villages to adventurous trekking routes. Their content promotes responsible tourism while capturing the raw beauty and cultural richness of the country.
Social Media Account:
- Instagram: roamingaroundnepal
- YouTube: Roaming Around Nepal
- Facebook: Roaming Around Nepal
- TikTok: roamingaround.nepal
KPIs:
- Approximately 133K followers on Instagram, 29K on Facebook, 68.3K on TikTok, and 39.1K subscribers on YouTube.
- Strong multi-platform presence with consistent destination-focused storytelling and travel documentation.
- Well-suited for large-scale tourism campaigns, destination promotions, and long-term travel partnerships
Portfolio:
- Collaborations with tourism boards, travel service providers, and destination marketing organizations.
- Partnerships with hotels, resorts, homestays, and travel experience providers.
- Involvement in national and regional tourism campaigns, travel documentaries, and awareness initiatives.
5. Divya Dhakal
About the Creator:
Divya Dhakal is a rising travel and lifestyle creator known for her visually pleasing travel reels and authentic storytelling. Her content highlights scenic destinations, cultural experiences, and peaceful getaways, making travel feel both inspiring and attainable
Social Media Account:
- Instagram: divyadhakal_
- YouTube: Divya Dhakal
- Facebook: Divya Dhakal
- TikTok: divyadhakal_
KPIs:
- Around 58.5K followers on Instagram, 40.7K on TikTok, a presence on Facebook, and 1.37K subscribers on YouTube.
- Content emphasizes personal travel experiences and visual storytelling.
- Effective for lifestyle-driven travel campaigns and authentic, experience-led brand collaborations.
Portfolio:
- Collaborations with lifestyle travel brands and boutique hospitality partners.
- Endorsements deal with hadalabo.nepal (skin care), Colgate Nepal, daraz
- Participation in experiential travel campaigns and personal storytelling-led promotions.
Other Mentions
- Milan Shrestha
- The Happy hikers
- lostinthehimalaya
- Raza Shrestha
- Nepali Travellers
Why do we need Travel Influencers in Nepal?
As of now, old-school commercials are no longer as efficient as they used to be because travelers tend to believe content creators, resulting in a higher need for travel influencers in Nepal. These influencers are very important for the growth of Nepal’s tourism industry, as their visibility goes beyond any other strategies. By being active on different digital platforms, Nepali travel influencers can directly appeal to a global audience through creative content. Local and rural destinations also gain attention as influencers show hidden villages, semi-popular trekking routes, and cultural experiences that receive less attention.
Global trust today is built upon original tales, and explorers believe this information over promotional campaigns. This process indirectly helps hotels, travel agencies, airlines, and tour operators because of the interest and curiosity it creates. Most importantly, It promotes sustainable and responsible tourism by encouraging eco-friendly practices, cultural respect, and support for local communities.
Highlights:
- Promotes beyond traditional tourism marketing methods.
- Makes local destinations and businesses more visible
- Supports tourism through online exposure
- Helps travelers through proofs and stories shared online
- Encourage sustainable and responsible travel practices.
Criteria for Selecting Travel Influencers in Nepal
Businesses must carefully list out certain criteria before choosing the right influencer in Nepal. It is advised to do so because the chosen one becomes the face of the business and helps increase value and conversion rate among viewers. Businesses must focus on engagement rates rather than just follower count, as higher engagement equals genuine followers and a bigger impact.
Niche relevance is equally important, as influencers who deliver specific content on travel, adventure, or lifestyle tourism are much better for tourism-related promotions. The given contents must be professional, visually appealing, and consistent in order to create a strong image and presence in the market. Authenticity must always be the top priority, as audiences trust someone who shares honest experiences. Businesses must properly study platforms, audience demographics, and influencers, as these factors decide future growth and achievements.
Highlights:
- Select influencers with strong engagement, not just high followers.
- Business and influencers must have niche similarities
- Prioritize high-quality and visually professional content.
- Check audience type, location, and relevance
- Look for main platform performances
Conclusion
Travel influencers in Nepal have the ability to manipulate tourism growth by representing local destinations in an appealing and trustworthy way. Authentic content can help Nepal’s tourism reach a global scale and dominate it. With the availability of different influencers in the market, the tourism sector and its creators are expected to reach new highs using different video formats showcasing the beauty Nepal hides. Strategic collaborations with Nepali travel influencers will determine Nepal’s successful positioning in the global travel market.
Krizmatic Digital Solution helps businesses connect with the right influencers based on brand values and target audiences. We make sure connected businesses receive maximum visibility, engagement, and real impact. Contact us today to start your customized digital marketing journey.
